Signal Room
One idea, carried across every surface.
A fictional brand, not client work. Nothing on the live website is sold or booked.


The brief
A fictional communications studio laid out like a poster wall on electric blue, with a tool that drafts a sample brief.
Challenge
A creative studio has to show taste without borrowing results it doesn’t have, and make starting a project feel concrete.
Direction
Heavy uppercase sans, one italic line and tilted paper cards in orange, lime and black-and-white on saturated electric blue. Numbered columns split the offer into story, system and moment.
Journey
Pick a goal (a launch, a clearer story or an event) and the channels it needs, then download a sample brief. It stays on your device and no outreach starts.
Try it in the live website
System
- Colour 01#243DCFText pair #F8F3E9 · 7.2:1
- Colour 02#F8F3E9Text pair #243DCF · 7.2:1
- Colour 03#EB8B55No text pair at 4.5:1
- Creative / Communications
- Designed for a fictional brand
- English and Chinese
Deliverables
- Poster-led identity
- Story, system and moment framework
- Interactive brief builder
- Downloadable sample brief
Want a direction like this for your own business?Start a project
Have somethingworth signalling?
Tell us what you are making and who needs to find it. Write in English or Chinese.
