Forma Studio
Hair, edited like a fashion page.
A fictional brand, not client work. Nothing on the live website is sold or booked.


The brief
Fashion-magazine pacing for a fictional hair studio, with a portrait cover, three priced services and an appointment preview.
Challenge
A salon’s site should look as considered as its cuts and still make service, price and time easy to find.
Direction
Serif headlines with a condensed italic turn, a pink-lit portrait and an aubergine band reading CUT / COLOUR / CHARACTER. Services sit in a quiet list with length and starting price.
Journey
Pick one of three sample services, then a date and time. A summary appears on screen and nothing is reserved; the FAQ explains how a real booking app would connect.
Try it in the live website
System
- Colour 01#F4EEE7Text pair #512D38 · 10.2:1
- Colour 02#512D38Text pair #F4EEE7 · 10.2:1
- Colour 03#E8D5CFText pair #512D38 · 8.3:1
- Beauty / Hair studio
- Designed for a fictional brand
- English and Chinese
Deliverables
- Fashion-editorial cover
- Priced service selector
- Appointment preview
- Structured service FAQ
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Have somethingworth signalling?
Tell us what you are making and who needs to find it. Write in English or Chinese.
