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<rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Design &amp; Signal · The journal</title><link>https://designandsignal.com/journal/</link><description>Notes on useful websites, design and search for small businesses.</description><language>en</language><atom:link href="https://designandsignal.com/rss.xml" rel="self" type="application/rss+xml"/><item><title>Bilingual websites that stay accurate: a content operating system, not a translation button</title><link>https://designandsignal.com/journal/bilingual-content-operations-seo/</link><guid isPermaLink="true">https://designandsignal.com/journal/bilingual-content-operations-seo/</guid><description>Separate languages, markets and prices, then organise an article library with reviewed sources, stable URLs, API-assisted drafts and a release process that protects the published site.</description><pubDate>Sun, 27 Sep 2026 00:00:00 GMT</pubDate><category>marketing</category></item><item><title>Bilingual local websites in Richmond Hill and Markham: translate the task, not the city name</title><link>https://designandsignal.com/journal/bilingual-local-website-richmond-hill-markham/</link><guid isPermaLink="true">https://designandsignal.com/journal/bilingual-local-website-richmond-hill-markham/</guid><description>Use local language context carefully: stable language URLs, shared business facts, meaningful city differences and a maintainable bilingual release process.</description><pubDate>Sun, 27 Sep 2026 00:00:00 GMT</pubDate><category>planning</category></item><item><title>A bilingual website needs a content system, not just a switch</title><link>https://designandsignal.com/journal/bilingual-websites-without-duplicate-work/</link><guid isPermaLink="true">https://designandsignal.com/journal/bilingual-websites-without-duplicate-work/</guid><description>Plan equivalent pages, shared business facts and a maintainable review process before translating the first headline.</description><pubDate>Sun, 27 Sep 2026 00:00:00 GMT</pubDate><category>planning</category></item><item><title>GEO for small businesses: what AI-search research can and cannot prove</title><link>https://designandsignal.com/journal/geo-ai-search-small-business-research/</link><guid isPermaLink="true">https://designandsignal.com/journal/geo-ai-search-small-business-research/</guid><description>Read original GEO and verifiability research in context, then build a practical workflow for clearer information, reliable sources and honest observation of AI-search visibility.</description><pubDate>Sun, 27 Sep 2026 00:00:00 GMT</pubDate><category>seo-geo</category></item><item><title>Google Business Profile for service-area businesses: represent coverage without inventing offices</title><link>https://designandsignal.com/journal/google-business-profile-service-area-business/</link><guid isPermaLink="true">https://designandsignal.com/journal/google-business-profile-service-area-business/</guid><description>A practical GTA guide to storefront, service-area and hybrid Business Profiles, website coverage pages, ownership and qualified-lead measurement.</description><pubDate>Sun, 27 Sep 2026 00:00:00 GMT</pubDate><category>local-search</category></item><item><title>Local SEO in Richmond Hill and Markham: a practical, evidence-led guide</title><link>https://designandsignal.com/journal/local-seo-richmond-hill-markham/</link><guid isPermaLink="true">https://designandsignal.com/journal/local-seo-richmond-hill-markham/</guid><description>Plan local service pages, bilingual information and enquiry measurement without duplicate city pages or invented offices. 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A practical publishing structure for a business working across a wider area.</description><pubDate>Sun, 27 Sep 2026 00:00:00 GMT</pubDate><category>local-search</category></item><item><title>Restaurant local SEO: connect Business Profile, website and real visits</title><link>https://designandsignal.com/journal/restaurant-local-search-business-profile/</link><guid isPermaLink="true">https://designandsignal.com/journal/restaurant-local-search-business-profile/</guid><description>A practical restaurant local-search system for accurate business information, location pages, menu and reservation paths, and honest measurement.</description><pubDate>Sun, 27 Sep 2026 00:00:00 GMT</pubDate><category>local-search</category></item><item><title>Restaurant menus, structured data and search: one accurate source of truth</title><link>https://designandsignal.com/journal/restaurant-menu-structured-data-search/</link><guid isPermaLink="true">https://designandsignal.com/journal/restaurant-menu-structured-data-search/</guid><description>Build a readable restaurant menu first, then use Restaurant structured data to reinforce real business facts without treating schema as a ranking shortcut.</description><pubDate>Sun, 27 Sep 2026 00:00:00 GMT</pubDate><category>seo-geo</category></item><item><title>Restaurant reservation handoffs: measure the booking without faking the conversion</title><link>https://designandsignal.com/journal/restaurant-reservation-handoff-measurement/</link><guid isPermaLink="true">https://designandsignal.com/journal/restaurant-reservation-handoff-measurement/</guid><description>Design the handoff from restaurant website to booking provider, test mobile failure states, and separate reservation clicks from confirmed bookings.</description><pubDate>Sun, 27 Sep 2026 00:00:00 GMT</pubDate><category>design</category></item><item><title>A restaurant website that turns mobile visits into confident bookings</title><link>https://designandsignal.com/journal/restaurant-website-booking-conversion/</link><guid isPermaLink="true">https://designandsignal.com/journal/restaurant-website-booking-conversion/</guid><description>A practical guide to menu design, booking states, page performance and measurement. 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